We are in the business of storytelling, but not just on behalf of our clients. We’re interested observers in the fast-changing worlds of PR, media, branding, business and entertainment. We don’t just watch, read and listen, we create content, offering an insider’s take into the how, why and when of the communications business – including challenges, triumphs and fiascos.

To read news about Tanner Friedman and our team members specifically, select “Tanner Friedman” in the Categories drop-down menu below.

A Good Reminder That Crisis Lurks Around Every Corner

Once upon a time, preparing for a crisis meant training a spokesperson about how to talk about a building on fire. At the same time, an explosion at a plant was the first example given when asked about a crisis handled relatively well. We were called into duty because of something so obviously wrong as … Continued

For Business Success Now, Think Like A Broadcaster

You didn’t sign up for it. But if you’re spending much of the day on Zoom and on conference calls then, congratulations, you also have a broadcasting gig. To be effective in your job, you now need the skills of a broadcaster. Think about it:  Chairing a conference call meeting is a lot like anchoring … Continued

Does Woodward’s Book Sound Like Where You Work?

In the PR agency business, we get inside hundreds of workplaces. Many are exemplary, powered by values and a commitment to a principled culture. But we have encountered others that are cesspools of dysfunction, crippled by giant ego and successful despite of what goes on in the corner office. How do they survive? Often because … Continued

Patty Hearst & the SLA – Signs of Those Times

On February 4, 1974, Patty Hearst, the granddaughter of media magnate William Randolph Hearst – the man immortalized in Orson Welles’ seminal “Citizen Kane”- was forcefully kidnapped from her apartment in Berkley, California by the unorganized and unknown Symbionese Liberation Army (SLA). In his new book, “American Heiress”, author Jeffrey Toobin examines the crime and, … Continued