When examining mediums to tout and those to pan, digital continues to be held up as the golden child, while radio seems forever (for lack of a better term) the step-child – seemingly on the verge of inconsequential and the brink of demise. And while turmoil regularly and publicly embroils radio giants iHeart and Cumulus, … Continued
We are in the business of storytelling, but not just on behalf of our clients. We’re interested observers in the fast-changing worlds of PR, media, branding, business and entertainment. We don’t just watch, read and listen, we create content, offering an insider’s take into the how, why and when of the communications business – including challenges, triumphs and fiascos.
And to read news about Tanner Friedman and our team members specifically, select “Tanner Friedman” in the dropbox below.
The “suits” who lay off radio hosts are the same as the bean counters who eliminate budgets for PR firms. They just care about “hitting the numbers,” without consideration of the damage of destroying long-term relationships. But sometimes, the relationships can prevail. Two months ago, corporate ownership of Windsor, Ontario station CIMX-FM, known as 89X, … Continued
No one will be shocked by the front page headline of the latest issue of Wired magazine titled: “The News in Crisis.” Equally ‘yawn-able’ infographics in the accompanying article inside show (a) the decline in news jobs for all media (10% in the past 10 years) and a generation gap where only 5% of 18-29 … Continued
As someone who advises clients on the impact of social media, I’m the one getting a lesson now. It started late Saturday night, just after the football playoff game ended and the Saturday Night Live open began, when some news broke of great interest to me. Esquire reported that Trump transition officials, calling the White … Continued
Mannequins – growing up these were a staple of department stores, standing forever motionless while sporting the latest fashions. In 1987, Andrew McCarthy fell for mannequin-come-to-life Kim Cattrall in the movie, “Mannequin”. Years later, Will Smith would stave off emotional distress by talking to mannequins in the post apocalyptic film, “I Am Legend”. Traditionally odd … Continued
As a business-owner, you don’t put yourself in too many opportunities to use the #sundayfunday tag on social media. We’re not the type to spend Sundays amid mimosas and half-day meals. Sunday is often a day to be with the laptop, catching up from the previous week and trying to eek ahead of the next … Continued