We are in the business of storytelling, but not just on behalf of our clients. We’re interested observers in the fast-changing worlds of PR, media, branding, business and entertainment. We don’t just watch, read and listen, we create content, offering an insider’s take into the how, why and when of the communications business – including challenges, triumphs and fiascos.

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Timing is Everything for Breaking Benjamin’s “Ember”

File Sharing. Unauthorized audio videos. Outright music pirating. All continue to serve as means by which consumers can secure music content without actually paying for it. One band, however, is showing particular marketing aplomb in getting its brand new album tunes into the hands of its paying fans, including understanding the dynamics of music consumption, … Continued

TV Anchor Strums To Retirement With Legacy

As the wave of Baby Boomers leaving TV news while still at the top of their games continues, Stephen Clark wants his audience to know that he’s leaving WXYZ-TV in Detroit this week in a  scenario that is one-of-a-kind. After 16 years at the anchor desk, he told us last week “To me, Detroit has … Continued

For Radio: It’s the Most Wonderful Time of the Year

Ever wonder why Christmas music seems to start so early each year? It’s all about dollars and, if you’ll pardon the pun, ‘sense’ with Crain’s Detroit Business reporter Bill Shea taking a look in this week’s issue. His comprehensive examination shows that stations such as WNIC play more of such music because more of us listen, … Continued

Incentivizing Music Fans With a More Direct Approach

Time was you listened to your favorite music radio station who would play a new single from a forthcoming album while keeping you informed of the album release date (which your local record store also typically listed on a sign board weeks in advance in their shop). New album is released, head to record store, … Continued

Kid Rock Performs A Rare PR “Never”

There are very fewer “nevers” in the PR business. One of them, at least for you, should be “never deny media credentials out of spite.” Kid Rock, scheduled to open the new Little Caesars Arena in Detroit with a string of concerts didn’t like a column in the Detroit Free Press, so he and/or his … Continued

Roger Waters Delivers Another Brick In His Legacy

With all due respect to the Beatles, if he didn’t invent the concept album he certainly perfected it.  First with Pink Floyd and later as a solo artist, Roger Waters has never been shy about expressing his emotions – if not kicking his audience in the teeth with them.  His latest rock LP released on … Continued