Tanner Friedman
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Goodwill Industries of Greater Detroit Selects Tanner Friedman

Feb 03, 2008

DETROIT - Goodwill Industries of Greater Detroit has named Farmington Hills-based Tanner Friedman as its strategic communications partner. Tanner Friedman will create public relations, media relations, community relations, branding and online campaigns to generate awareness for Goodwill Industries of Greater Detroit and its many social development programs.

Goodwill Industries of Greater Detroit advances the economy of the five-county region surrounding Detroit by helping individuals facing social barriers find employment opportunities. The organization's many programs help individuals develop the skills they need to become self-sufficient and productive members of the community.

"Goodwill Industries' impact on Southeast Michigan is too often unknown," said Lorna G. Utley, President and CEO, Goodwill Industries of Greater Detroit. "The team at Tanner Friedman will help us inform our key audiences of the crucial role we play in revitalizing the area's economy." 

"At Tanner Friedman, we are proud to offer the same level of service to non-profits as we do to our corporate clients," said Matt Friedman, Partner and Co-Founder of Tanner Friedman. "We plan to tell Goodwill's story across multiple platforms, collaborating with a strong in-house team of professionals."  

About Tanner Friedman

Tanner Friedman is a strategic communications firm specializing in traditional and emerging media relations, adversity management and public relations counsel. Tanner Friedman is located in the landmark Tri-Atria Building at 32255 Northwestern Highway, Suite 298, in Farmington Hills, Michigan 48334. The firm's Web site can be found at www.tannerfriedman.com. 


About Goodwill Industries of Greater Detroit

Goodwill Industries of Greater Detroit provides people who have disabilities and other barriers to employment with opportunities to become independent, self-supporting citizens through training, work experience and employment in the community. Goodwill Industries of Greater Detroit is a Michigan Works! Affiliate funded in part by the Michigan Department of Labor and Economic Growth and Detroit Workforce Development Department. Goodwill Industries of Greater Detroit is an Equal Opportunity Employer/Program. For information, visit www.goowilldetroit.org.

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