Tanner Friedman to Direct Media Relations for Specs Howard School's Major Motion Picture Workshops Premiere
Jun 16, 2009
FARMINGTON HILLS, Mich. - The strategic communications firm of Tanner Friedman has been tapped by Specs Howard School to provide public relations and marketing support to promote the opening of its new training facility, "Specs Howard On Location," at Grace & Wild's Studio Center motion picture production complex in Farmington Hills.
Specs Howard's initial workshops, a new 8-week "On Location Film Workshop" and 7-week "On Location Advanced Editing," beginning on July 13th and 21st, are designed to provide participants with a fundamental yet comprehensive introduction to the film industry via Michigan-based creative arts professionals and instructors skilled in a range of disciplines.
The "On Location Film Workshop" will take students behind the scenes to examine and experience pre-production planning and scheduling; breaking down a script; fundamentals of filming a basic scene and principles of editing. Participants also will enjoy hands-on equipment usage including working with dollies, lighting equipment, microphones, editing software and cameras - from learning how to load the industry's most popular film magazines to shooting footage with such high-tech, digital cameras as the Panasonic P2 HD camera. �
"Our workshops will offer intensive, practical film industry training unlike anywhere else in Michigan," said Lisa Zahodne, President/COO of Specs Howard School. "Over the course of several weeks, our students will learn the language and craft of film. Our instructors and facilities are here, now, and second to none."
Studio Center: Making movies here, now Specs Howard joins the campus of professionals at Studio Center, where filmmaking in Michigan has become focused since legislative support was enacted early in 2008. Operating for nearly 30 years, Studio Center is the only active studio production lot in Michigan and has quickly become the hub of new feature film production in the State. It provides a complete range of production services and resources, including three soundstages, post-production facilities, film processing, camera rental, lighting and production offices, all set on nearly seven acres centrally located near major Michigan filming locations.
Grace & Wild is the anchor Studio Center tenant, and along with the other resident businesses, Studio Center has become one of the largest and most productive production facilities outside of Los Angeles. Recent productions serviced include features:
"This is an ideal collaboration between two long-time Michigan entities, each of us with a history of dedication to the creative industry," said Steven Wild, President of Grace & Wild, Inc. "We are ecstatic that Specs Howard is joining us at Studio Center, the only movie production facility that is open and operating - right now - in the state.
Specs Howard will serve as an ideal training ground and talent incubator for future movie industry professionals living and working in our area. Added Zahodne: "With our 40th anniversary just around the corner, we look forward to continuing the school's evolution into all areas of the creative arts, something we inaugurated last year with our graphics arts program. Our film workshops will expand over time in terms of scope and content and degree of sophisticated training."
The "On Location Film Workshop" and "On Location Advanced Editing" workshop are licensed by the State of Michigan as the state's only film training workshops affiliated with a proprietary school. For more information on the Specs Howard School "On Location Film Workshop" and "On Location Advanced Editing," visit: www.specshoward.edu/onlocation or call 866-61-SPECS
About Specs Howard School of Broadcast Arts
The Specs Howard School of Broadcast Arts, based in Southfield, MI, has been one of the nation�s leading private communications schools since 1970. Offering undergraduate programs of study in Radio, Video and Film and Graphic Design, the school is accredited by the Accrediting Commission of Career Schools and Colleges of Technology (ACCSCT). For more information about the school, visit www.specshoward.edu.
About Grace & Wild, Inc.
Grace & Wild, Inc. offers a wide variety of creative and technical services within the audio, video, ﬁlm and emerging media industry via its operating division�s hdstudios, Postique, Griot Editorial, Emerge, Division X and Filmcraft Imaging. Clients include broadcast advertising agencies, business communicators, government entities, and entertainment companies. For more information, contact Grace & Wild, Inc. at 23689 Industrial Park Drive, Farmington Hills, MI 48335, or call (248) 471-6010 or (800) 451-6010.
About Tanner Friedman
Tanner Friedman is a strategic communications firm specializing in traditional and emerging media relations, adversity management and public relations counsel. Tanner Friedman is located in the landmark Tri-Atria Building at 32255 Northwestern Highway, Suite 298, in Farmington Hills, Michigan. For more information, please visit tannerfriedman.com.