We are in the business of storytelling, but not just on behalf of our clients. We’re interested observers in the fast-changing worlds of PR, media, branding, business and entertainment. We don’t just watch, read and listen, we create content, offering an insider’s take into the how, why and when of the communications business – including challenges, triumphs and fiascos.
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After more than 20 years of working with clients on litigation communications projects, I became a litigant. I learned that it’s no fun at all. The whole saga started 14 months ago, when I started a lease on a new car and on the day I took delivery, a piece of vital technology in the … Continued
(Spoiler Alert: If you have not seen the movie, plan to read this after watching it). When we meet with a new or prospective client the number one thing we do is listen. Because no matter our experience or familiarity with the industry sector, we need to first hear and appreciate goals, objectives and needs … Continued
Just reading the New York Times column about U.S. Bank is a punch to the gut of anyone who works in PR, specifically media relations. A call center worker says she was fired for trying to help a customer in need (on Christmas Eve!) and the bank comes across as soulless and, well, corporate, as … Continued
Blogs can be a funny thing – as can social media in general. At best, a blog post can provide perspective and perhaps constructive criticism. At the other end of the spectrum, they can appear to attack or deride (albeit often deserved). Far too seldom, though, do they celebrate or thank or spotlight something or … Continued
Social media is not a waste of time. Well, at least not always. That’s one of the top takeaways from the most frustrating travel ordeal of my life, topping the time in 2007 when a client and I had had to fly to Minneapolis to sleep in a hotel room in a water park for … Continued
Crisis PR can be exceptionally tough. We’ve been there. You’re in a conference room or on a conference call, alongside protectors, egos and lawyers. Fear of saying the wrong thing competes with fear of getting fired for the leading emotion driving the conversation from those on the inside. Sometimes, as an outside voice, you just … Continued