During and after the Super Bowl, there are about as many armchair ad analysts as there are would-be football coaches. That’s why we try to go deeper and examine (especially when we would gather in the office on Monday morning), whose Sunday spend would help or even hurt a reputation. PR should be part of … Continued
We are in the business of storytelling, but not just on behalf of our clients. We’re interested observers in the fast-changing worlds of PR, media, branding, business and entertainment. We don’t just watch, read and listen, we create content, offering an insider’s take into the how, why and when of the communications business – including challenges, triumphs and fiascos.
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It may not be true in politics, but it is in real life: Just because you’re a fan of something doesn’t mean it’s beyond reproach. I’m a fan of radio. It’s what started me, at a young age, on my path to a career in communications. It is, or was before the pandemic, my companion, … Continued
In more than 50 years of covering news on the radio in Detroit, Dick Haefner has reported on every possible type of story in what’s arguably the nation’s best all-around news market. But he has never been one to make the story about him. That’s OK. Before he retires from full-time work, after serving as … Continued
On Election Night, while setting up a press conference at Detroit’s TCF Center, where a record number of absentee ballots were being counted, I couldn’t help flashing back 26 years. As a TV news writer/producer in Atlanta, I arrived for my 1994 Election Night shift to find I wasn’t writing a lead election story, as … Continued
It has been 20 years since NBC’s Tim Russert created a memorable moment on Election Night. Trying to help his audience make sense of electoral college math, he used a white board and markers, along with the visual and personality power of the television medium, to emphasize the “need to know” points. It made for … Continued
Every once in while, we get to work on something that’s truly exemplary. This is one of those projects. Some of the fiercest competitors in media are laying down their arms, so to speak, for the greater good. It has been a privilege to help communicate this first-of-its-kind effort and it’s worth sharing throughout our … Continued