We are in the business of storytelling, but not just on behalf of our clients. We’re interested observers in the fast-changing worlds of PR, media, branding, business and entertainment. We don’t just watch, read and listen, we create content, offering an insider’s take into the how, why and when of the communications business – including challenges, triumphs and fiascos.
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Chances are you listened to a podcast this week. Maybe even today. Maybe even as you’re reading this. The trends in podcasting continue to evolve quickly, along with the rest of media and to keep up with things, I always enjoy talking one of our key collaborators, Jon “JAG” Gay, who owns podcast production company … Continued
Many seem to want to write off traditional radio with refrains such as, “Everyone is listening to their iPhones,” or, “I only listen to podcasts.” Yet, a new research study takes an interesting look at in-car consumption with data that begs to differ. Each year, and for the past decade, respected Edison Research has surveyed … Continued
To look back on the biggest week of the year in what may be the fastest-evolving form of media, we’re letting you into our network. Those most in the know in podcasting were at the Podcast Movement conference in Denver last week, including three companies where we have relationships, including a media research firm, a … Continued
Farmington Hills, Mich. (April 19, 2023) – The Association of Marketing and Communication Professionals (AMCP) has awarded Tanner Friedman Strategic Communications a Platinum International Hermes Creative Award for the creation, writing and production of a podcast for the MIU Men’s Health Foundation, in partnership with JAG In Detroit Podcasts. The award-winning podcast, “On Call for Men’s Health,” helps the … Continued
The best podcasts aren’t just a conversation between a host and guest. They involve you, the listener, too, by really getting you thinking. If you work in news, PR or politics, this one will do just that. It’s CNN’s Brian Stelter talking with Steve Schmidt, the former John McCain campaign strategist who has gone public … Continued
As we continue to work and live through self-isolation, technology becomes more and more prevalent in allowing us to stay connected. Resource-providing live webinars and town halls continue to rule this day yet new research shows that more are looking to increasingly popular podcasts to communicate news and perspectives, through platforms that allow for listening … Continued