Celebrate spring with Tanner Friedman — Check out the latest stories, collaborations & insights in the April 2019 edition of the Tanner Friedman Telegraph.
Author: Kristin Sokul
We are in the business of storytelling, but not just on behalf of our clients. We’re interested observers in the fast-changing worlds of PR, media, branding, business and entertainment. We don’t just watch, read and listen, we create content, offering an insider’s take into the how, why and when of the communications business – including challenges, triumphs and fiascos.
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Oh, the best laid plans. When it was first announced earlier this year, the Alliance of American Football, a new upstart professional football league poised for Spring play, sounded like it had its act together – from branding to promotion to strategy to, most importantly, a viable business model. Yet, despite all of that, it … Continued
What many nonprofit organizations across the country already knew at the end of 2018 has been reinforced by recent reports: overall giving is down. With a variety of factors to blame, most point to the redefined tax code. While it’s important to understand data trends and economic realities, no fundraiser or development department has the … Continued
There’s an aspect to PR that doesn’t get talked about enough. What better time to talk about it than St. Patrick’s Day? This past week, for the first time, we specifically mentioned luck, something not acknowledged enough, as a frequent factor in success. DTE Energy invited us to present to hundreds of Public Information Officers … Continued
It was one of the most interesting discussions I’ve ever had with a students. 90 minutes zoomed by. I had the privilege of speaking with the sports law class at Wayne State University’s Law School in Detroit. We discussed the intersection of media, sports, business and, as much as I could speak to it, law. … Continued
The Detroit airwaves just got a bit more interesting today with yet another format change that is one part nostalgia and another part Lazarus. WLLZ-FM “Detroit’s Wheels” has returned – same bat time, albeit different bat channel (and musical approach). It’s worth both an historic as well as contemporary look. WLLZ, as most know, was … Continued