We are in the business of storytelling, but not just on behalf of our clients. We’re interested observers in the fast-changing worlds of PR, media, branding, business and entertainment. We don’t just watch, read and listen, we create content, offering an insider’s take into the how, why and when of the communications business – including challenges, triumphs and fiascos.
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You can’t make this stuff up. Even if you tried, you wouldn’t go as far as real life did. But it really did happen. And that means it could happen again. A few weeks ago, I got a call from a client I hadn’t worked with in years. They received an email inquiry from someone … Continued
Even after 25 years of working with higher education clients, accelerating in recent years, it can be some of the most challenging PR work possible. Audiences are varied, have high appetites for information and expect fast, if not instant communication about a wide range of content areas. The sector is experiencing tremendous changes and crises … Continued
“Get the widow on the set! We need dirty laundry.” Don Henley’s “Dirty Laundry,” which offered biting criticism of broadcast news, along with some nice guitar solos, is now 41 years-old. The lyrics came to mind this week as 10 million of us in Michigan experienced an act of terrorism even though that isn’t how … Continued
On one hand, conversations between journalists and PR types shouldn’t be much different than interpersonal communication between any of us. We all communicate differently than we used to and it’s a ton more text, email and app direct messages than once upon a time. Even stilted, agenda-driven Zoom and Teams calls fall under a similar … Continued
The closest thing to a time machine may have been invented by, of all people, those who run a once-bankrupt media company. But will it be good for business? For now, I don’t really care because I’m really enjoying it as it’s getting started. 99X is back on the radio in Atlanta and, well, everywhere. … Continued
If you’ve been doing PR a certain way for the past 14 years or so, the potential (likely?) demise of Twitter is going to make your job harder, at least in the short term. That’s a shame. Sure, those of us who have been active on the platform have had our ups and downs. Just … Continued