We are in the business of storytelling, but not just on behalf of our clients. We’re interested observers in the fast-changing worlds of PR, media, branding, business and entertainment. We don’t just watch, read and listen, we create content, offering an insider’s take into the how, why and when of the communications business – including challenges, triumphs and fiascos.

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Virginia Governor PR Challenges Extend Beyond Politics

It doesn’t take a PR analyst to tell you that in his nationally-televised and much-tweeted about press conference, Virginia Governor Ralph Northam, a man most of the country had never heard of before made a bad situation if not worse, then certainly more weird. You wouldn’t be wrong if you picked a cliche to describe … Continued

Roger and You Makes A Bad Match.

Roger Stone is back in the news again and seemingly loving every minute of it. To put the recent indictments against him into context, I recommend watching the Netflix documentary “Get Me Roger Stone,” as I did this weekend. With his full cooperation, the filmmakers laid out his entire story and it’s enlightening. But in … Continued

Is MSU’s Crisis Closer To The End, Or The Beginning?

When working with clients in crisis, of any magnitude, there’s a question I think about every day. “Are we closer to the end of this than to the beginning?” If the answer is “no,” there needs to be some sort of movement toward “yes.” The goal should always be getting out of crisis. Sadly, for … Continued

Gannett Bid Should Wake Up PR

Again, life imitates art. In this case, it could be the first step toward a business tragedy It’s as if, just like in the 1987 movie “Wall Street,” someone called the Wall Street Journal, like the fictional “Wall Street Chronicle,” and fed the tip “Blue Horseshoe Loves Gannett.” The Journal reports Digital First Media, the … Continued

Freedom of the Pressroom

With the Thanksgiving holiday now officially passed, many of us continue to reflect upon what we are thankful for including at home, at work and in society at large. Those who arrived in American for the first time in 1620 famously gave thanks for their safe passage and a life free from religious and governmental … Continued