We are in the business of storytelling, but not just on behalf of our clients. We’re interested observers in the fast-changing worlds of PR, media, branding, business and entertainment. We don’t just watch, read and listen, we create content, offering an insider’s take into the how, why and when of the communications business – including challenges, triumphs and fiascos.
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Amid investigations and indictments and “tell all” books the New York Times this week published an Opinion piece by an anonymous author purporting to also represent others within the White House to much debate and fury. “Treasonous” shouted the president and his proponents. Rather, I would argue, it is the perfect demonstration of what can … Continued
File Sharing. Unauthorized audio videos. Outright music pirating. All continue to serve as means by which consumers can secure music content without actually paying for it. One band, however, is showing particular marketing aplomb in getting its brand new album tunes into the hands of its paying fans, including understanding the dynamics of music consumption, … Continued
Cyberbullying is defined as: “The use of electronic communication to bully a person by sending messages of an intimidating or threatening nature.” It is out there and it is on the rise. Especially at risk, of course, are adolescents and teenagers. According to the Cyberbullying Research Center in fact, 33.8 percent of teens surveyed between … Continued
In a major metropolitan area that has long experienced mass transit that is lacking, traffic reports have traditionally been vital in providing lone or carpooling commuters with the latest road conditions and construction delays. Changing times and technologies, however, are in turn changing the way we look at the roadways and consume information on them. … Continued
Time was you listened to your favorite music radio station who would play a new single from a forthcoming album while keeping you informed of the album release date (which your local record store also typically listed on a sign board weeks in advance in their shop). New album is released, head to record store, … Continued
When examining mediums to tout and those to pan, digital continues to be held up as the golden child, while radio seems forever (for lack of a better term) the step-child – seemingly on the verge of inconsequential and the brink of demise. And while turmoil regularly and publicly embroils radio giants iHeart and Cumulus, … Continued