We are in the business of storytelling, but not just on behalf of our clients. We’re interested observers in the fast-changing worlds of PR, media, branding, business and entertainment. We don’t just watch, read and listen, we create content, offering an insider’s take into the how, why and when of the communications business – including challenges, triumphs and fiascos.

To read news about Tanner Friedman and our team members specifically, select “Tanner Friedman” in the Categories drop-down menu below.

Alliance of American Football: An Alliance Dissolved

Oh, the best laid plans. When it was first announced earlier this year, the Alliance of American Football, a new upstart professional football league poised for Spring play, sounded like it had its act together – from branding to promotion to strategy to, most importantly, a viable business model. Yet, despite all of that, it … Continued

WLLZ “Detroit’s Wheels” Rolls Again

The Detroit airwaves just got a bit more interesting today with yet another format change that is one part nostalgia and another part Lazarus. WLLZ-FM “Detroit’s Wheels” has returned – same bat time, albeit different bat channel (and musical approach).  It’s worth both an historic as well as contemporary look. WLLZ, as most know, was … Continued

What The Jussie Smollett Case Says About Us

This week I was invited on Fox-2’s “Let it Rip” to discuss a range of issues of the day, in particular from an image, reputation and media standpoint. The strange case of Jussie Smollett led the broadcast and, as facts continue to unfold, it says a lot about who we currently are as a society … Continued

In Midst of Cascading Water, Mindful Customer Service

Blogs can be a funny thing – as can social media in general. At best, a blog post can provide perspective and perhaps constructive criticism. At the other end of the spectrum, they can appear to attack or deride (albeit often deserved). Far too seldom, though, do they celebrate or thank or spotlight something or … Continued

Are You Ready For Some (Spring) Pro Football?

As I write this the Bears are battling the Eagles in something us Lions fans are not very accustomed to: a playoff game. Before we know it, the February Super Bowl will be a distant memory to be followed as usual by a many-month gridiron hiatus broken only by the April draft and summer camps. … Continued