We are in the business of storytelling, but not just on behalf of our clients. We’re interested observers in the fast-changing worlds of PR, media, branding, business and entertainment. We don’t just watch, read and listen, we create content, offering an insider’s take into the how, why and when of the communications business – including challenges, triumphs and fiascos.

To read news about Tanner Friedman and our team members specifically, select “Tanner Friedman” in the Categories drop-down menu below.

Treat Employees The Right Way – Is That So Hard?

Ask any successful business owner the secret of their success and they should answer: their employees. Clients and customers are vital, of course, and a bottom line in the black is integral to long-term vitality and viability.  But employees really make it all possible. All of that is important to consider, particularly in today’s climate. … Continued

American Airlines Tragedy Shocks and Appalls

As we remember and mourn those who tragically lost their lives this week in Washington, D.C., we are reminded of how such events should be approached, communicated and processed, and, how they should not be. American Airlines CEO Robert Isom was immediately visible and detailing events and information in real time, expressing “deep sorrow,” a … Continued

When Communicating Change Make Sure Your Ducks Are In a Row

In the world of change management and crisis communications, knowing your audiences, messaging them effectively and understanding proper outreach protocol can make the difference between doing things right and having things go horribly wrong. In the case of Stripe, a global tech company based in San Francisco, announcing termination notices to its employees became almost … Continued

Will the Sun Eventually Set on TikTok?

When considering the Supreme Court ruling and today’s news cycle, the answer to the question posed in this blog’s headline is: it’s anybody’s guess. Despite an official governmental ban effective as of today, the platform may have been provided potential “new life” thanks to comments by the incoming president. As for what the long-term future … Continued

A.I. Radio Station in Poland a No-Go

We are all aware of how Artificial Intelligence is entering or at least touching virtually all areas and phases of industry. In the medical field, in automotive and in communications. A good thing? Not necessarily. In recent days a radio station in Poland, attempting to “go” entirely AI while firing its staff ended its artificial … Continued

Pete Rose and The Cooperstown Crisis

Pete Rose’s life was one of great accomplishment on the playing field, and legacy devastation off.  From a public relations standpoint it is worthy of examination and reflection while still being respectful of the human being and his passing. We have all heard the story before with varying degrees of detail. As a player-manager with … Continued