We are in the business of storytelling, but not just on behalf of our clients. We’re interested observers in the fast-changing worlds of PR, media, branding, business and entertainment. We don’t just watch, read and listen, we create content, offering an insider’s take into the how, why and when of the communications business – including challenges, triumphs and fiascos.

To read news about Tanner Friedman and our team members specifically, select “Tanner Friedman” in the Categories drop-down menu below.

What Are Your Chances of A Successful Media Pitch? Ouch.

Everyone who thinks they have a news story needs to see this number because it’s one that should hit you right between the eyes: 3.43% That’s the percentage of emailed media pitches by PR types that are actually successful. Really. Believe it or not, it’s a record high. Check out the latest report from PR … Continued

Can’t Watch The Game? Blame Everyone.

It would be so much easier to explain why the regional sports TV networks owned by Sinclair division Diamond Sports known to viewers as “Bally Sports” aren’t on Comcast, the giant cable company known to its remaining customers as “Xfinity” if there was someone to root for other than the baseball team you can’t watch … Continued

The Work To-Do List Item We Should All Add

Following-up has always been a part of business and life. But it has never been like this. We’re chasing, reminding, nudging or just plain being annoying more than ever just get basic things done. Think about it. How much of your day do you spend hounding people just to get back to you? Chances are … Continued

Will Soros Investment Affect Your Local News?

Three years ago this week, radio station owner Entercom enjoyed a stock price of $187.80. Five weeks later, in March 2021, the company, which owns 227 local stations and also podcast production companies, renamed itself Audacy. Today, in bankruptcy, its stock is trading for 15 cents per share. Just last week, the investment firm that … Continued