When I conduct media training sessions, there are a few stories I tend to tell to illustrate points. One is about the executive who, about five minutes into a session, was interrupted by his assistant about a phone call from headquarters. While the session lasted several hours, he chose not to return. Another is about … Continued
We are in the business of storytelling, but not just on behalf of our clients. We’re interested observers in the fast-changing worlds of PR, media, branding, business and entertainment. We don’t just watch, read and listen, we create content, offering an insider’s take into the how, why and when of the communications business – including challenges, triumphs and fiascos.
To read news about Tanner Friedman and our team members specifically, select “Tanner Friedman” in the Categories drop-down menu below.
Over the past dozen or so years, newspaper job cuts have become like a sad version of Hanukkah. You know they’re going to probably happen in December, even if you don’t know exactly when. The latest comes from Crain’s Business Reporter Bill Shea, who reports that Detroit’s two legacy newspapers have once again this season … Continued
With the Thanksgiving holiday now officially passed, many of us continue to reflect upon what we are thankful for including at home, at work and in society at large. Those who arrived in American for the first time in 1620 famously gave thanks for their safe passage and a life free from religious and governmental … Continued
A simple Google News search shows that it happens every week. Someone, or some company, in the public eye makes a bad decision to communicate in an insensitive, inappropriate or even immoral way. Instead of using precise language to call attention to what can be, at best, a mistake and, at worst, a flaw in … Continued
As much as media has changed dramatically in recent years, the bond between longtime baseball broadcasters and even casual baseball fans remains as strong as ever. We have seen that here in Detroit in recent weeks after public reports of conflict, suspension and now the termination of the long-running Tigers TV broadcast duo, Mario Impemba … Continued
Sometimes, in Big Corporate PR, there’s the official story and then there’s the real story. Never was that more evident in front of our very eyes then when my colleagues and I were working media relations for an event that was promoting the automotive future on the very September 2014 day that Cadillac announced it … Continued