We are in the business of storytelling, but not just on behalf of our clients. We’re interested observers in the fast-changing worlds of PR, media, branding, business and entertainment. We don’t just watch, read and listen, we create content, offering an insider’s take into the how, why and when of the communications business – including challenges, triumphs and fiascos.
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If something happens twice in a short period of time, maybe it’s a trend? Recently, two clients asked the same question, one that I haven’t heard in a long time. One that I would have considered naive, if not insulting, even a year ago. But now we are living in a much different environment, one … Continued
They say the first step to solving a problem is admitting you have a problem. I’ve said, after years of working with clients in crisis, that there’s nothing professionals can do to help an emergence from crisis until the client admits it’s in crisis. Those were my first thoughts as I attended the “Local News … Continued
There’s so much that could be written about here now that’s affecting communications and media. For starters: -The President of the United States is suing the Wall Street Journal in a case filed for “damages” that somehow were incurred within 24 hours. -With threats by that President, Congress followed the playbook in Project 2025 and … Continued
We Syracuse communications alumni are a loyal and sometimes cocky bunch. We love our school and think it’s the best. We are often proven right. But when our beloved alma mater falls short of our expectations, we blow up each other’s texts with takes of embarrassment. Political zealots could learn something from us. While true … Continued
For the past 18 years, we have tried to use this space to give you a look at what really happens inside our business and give you a glimpse at a profession that, ironically, has done an awful job of communicating what it actually does. While we are proud of how we have given you … Continued
Uncertainty reigns in communications right now as we keep concurrent eyes on the big factors of how we make a living: audience trends, revenue, technology and, for the first time, policies and actions of the federal government. Sure, we can postulate, as I did a few weeks ago when trying to provide insight on how … Continued