We are in the business of storytelling, but not just on behalf of our clients. We’re interested observers in the fast-changing worlds of PR, media, branding, business and entertainment. We don’t just watch, read and listen, we create content, offering an insider’s take into the how, why and when of the communications business – including challenges, triumphs and fiascos.
To read news about Tanner Friedman and our team members specifically, select “Tanner Friedman” in the Categories drop-down menu below.
If something happens twice in a short period of time, maybe it’s a trend? Recently, two clients asked the same question, one that I haven’t heard in a long time. One that I would have considered naive, if not insulting, even a year ago. But now we are living in a much different environment, one … Continued
It’s the first fall in a new office and as the leaves on the trees around the wetlands just beyond the parking lot start to change, things out the window look pretty nice. Beyond that, though, things aren’t changing. Just as it was in May, when we shared with you the first time what’s really … Continued
Just about a week ago, I caught up by phone with an old friend who, unlike me, was a public relations major in college. Amid talk of family, sports and work, he mentioned that, after more than 30 years in a successful career in higher education, he still remembers one thing from his undergrad class … Continued
They say the first step to solving a problem is admitting you have a problem. I’ve said, after years of working with clients in crisis, that there’s nothing professionals can do to help an emergence from crisis until the client admits it’s in crisis. Those were my first thoughts as I attended the “Local News … Continued
There’s so much that could be written about here now that’s affecting communications and media. For starters: -The President of the United States is suing the Wall Street Journal in a case filed for “damages” that somehow were incurred within 24 hours. -With threats by that President, Congress followed the playbook in Project 2025 and … Continued
We Syracuse communications alumni are a loyal and sometimes cocky bunch. We love our school and think it’s the best. We are often proven right. But when our beloved alma mater falls short of our expectations, we blow up each other’s texts with takes of embarrassment. Political zealots could learn something from us. While true … Continued