We are in the business of storytelling, but not just on behalf of our clients. We’re interested observers in the fast-changing worlds of PR, media, branding, business and entertainment. We don’t just watch, read and listen, we create content, offering an insider’s take into the how, why and when of the communications business – including challenges, triumphs and fiascos.
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It’s the time of the year when communicators are starting to think about plans for 2024. But if you really want to understand the media business, it’s important to look ahead to 2025. The commercial local TV business already is. From what we’re hearing, the large corporations that own the most local stations are forecasting … Continued
Companies get bought and sold every day. Sometimes, they actually merge. But you wouldn’t know it by much of their communications language. It seems nobody wants to admit that they’re being bought or sold anymore. This is especially challenging in health care, where nonprofits are involved. But in the for-profit world, when someone is buying … Continued
For decades, communicators have asked for “a seat at the table,” meaning a chance to have input in consequential business decisions. It’s a call for recognition that communications should be recognized for its value to the business and must be about more than just “issuing” a press release at the end of a strategy execution. … Continued
There’s a talking point from the big strikes in the news – from Hollywood to Detroit – and it’s sticking. Every type of business should pay attention. No matter how you feel about the strikes, whether you’re ready to join the picket lines or you just want it all to be over, chances are there’s … Continued
Farmington Hills, Mich. (August 30, 2023) – Readers of Michigan Lawyers Weekly, a statewide publication focusing on the legal profession, have honored Tanner Friedman Strategic Communications in the publication’s 2023 Annual Reader Rankings issue. Lawyers Weekly Readers named Tanner Friedman #1 among Michigan-based firms for working with lawyers and law firms. Readers also this year … Continued
PR types and journalists shouldn’t just be working together. We can learn from each other too. Last weekend, I was honored to be asked to speak at a first-of-its-kind event, created by the Asian American Journalists Association’s Detroit chapter, in partnership with the regional chapters of National Association of Black Journalists, the Society of Professional … Continued