We are in the business of storytelling, but not just on behalf of our clients. We’re interested observers in the fast-changing worlds of PR, media, branding, business and entertainment. We don’t just watch, read and listen, we create content, offering an insider’s take into the how, why and when of the communications business – including challenges, triumphs and fiascos.

To read news about Tanner Friedman and our team members specifically, select “Tanner Friedman” in the Categories drop-down menu below.

PR May Be CBS News’ Biggest Challenge of All

The situation at CBS News get so hot earlier this month, it seemed everyone could benefit from a summer slowdown. CBS has more than its share of problems, from ratings to HR. But the more the situation comes into view, the network news operation is, first and foremost, in the midst of a PR crisis … Continued

In One Way 2025 Was The Hardest Year Yet, So Bring on… More?

The Great Recession was a tough time to be in any business, especially in a start-up in a field like PR when new platforms were emerging and fees were hard to collect while companies themselves, on top of the jobs inside them, were disappearing before our eyes. But at least it was a universally shared … Continued

A Different View, But Fear Is Still Out There

It’s the first fall in a new office and as the leaves on the trees around the wetlands just beyond the parking lot start to change, things out the window look pretty nice. Beyond that, though, things aren’t changing. Just as it was in May, when we shared with you the first time what’s really … Continued