We are in the business of storytelling, but not just on behalf of our clients. We’re interested observers in the fast-changing worlds of PR, media, branding, business and entertainment. We don’t just watch, read and listen, we create content, offering an insider’s take into the how, why and when of the communications business – including challenges, triumphs and fiascos.

To read news about Tanner Friedman and our team members specifically, select “Tanner Friedman” in the Categories drop-down menu below.

In One Way 2025 Was The Hardest Year Yet, So Bring on… More?

The Great Recession was a tough time to be in any business, especially in a start-up in a field like PR when new platforms were emerging and fees were hard to collect while companies themselves, on top of the jobs inside them, were disappearing before our eyes. But at least it was a universally shared … Continued

A Different View, But Fear Is Still Out There

It’s the first fall in a new office and as the leaves on the trees around the wetlands just beyond the parking lot start to change, things out the window look pretty nice. Beyond that, though, things aren’t changing. Just as it was in May, when we shared with you the first time what’s really … Continued

Local News In Crisis: Admitting It Is The First Step

They say the first step to solving a problem is admitting you have a problem. I’ve said, after years of working with clients in crisis, that there’s nothing professionals can do to help an emergence from crisis until the client admits it’s in crisis. Those were my first thoughts as I attended the “Local News … Continued