Content is King. As consumers, it’s what we crave. As communicators, it’s what we create. From radio, cable and satellite to podcasts, apps and Roku, the appetite must be fed. More platforms also means more competition and the need for what is heard, watched, read, broadcast or streamed to be compelling and produced quickly and … Continued
We are in the business of storytelling, but not just on behalf of our clients. We’re interested observers in the fast-changing worlds of PR, media, branding, business and entertainment. We don’t just watch, read and listen, we create content, offering an insider’s take into the how, why and when of the communications business – including challenges, triumphs and fiascos.
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Thanks to news coverage, I know that I’m writing this post 25 years to the day after the monumental Major League Baseball strike. That helps me remember something I learned then that is still relevant now. The players went on strike after the games on Friday night. On Saturday morning, I was producing a local … Continued
In looking at how the O.J. Simpson case changed media and changed careers 25 years ago, the stories of those who worked at the enormous media compound outside the Criminal Courts Building in Downtown Los Angeles in 1994 and 1995 – known as “Camp O.J.” – are among the most fascinating. To share one of … Continued
25 years ago, using a primitive, pre-Windows newsroom computer system, I could type “lower 1/3” graphic information for the name Erwin Chemerinsky with the same speed as I could Johnnie Cochran. In putting together nightly recaps of the O.J. Simpson trial, using network interviews, I knew I could always count on a soundbite from the … Continued
If you’re in your mid-30s or younger, none of this probably makes sense to you. But if you worked in news, especially as a generalist in broadcast news, in the mid-’90s, you covered the story that broke exactly 25 years ago. The O.J. Simpson case was one the “big breaks” of my career. By no … Continued
HBO’s Real Sports, a news magazine show focused on sports and sports-adjacent stories, recently turned its focus to Detroit with a report about the much-maligned District Detroit. District Detroit is the area surrounding Little Caesars Arena, home to the Detroit Red Wings and Detroit Pistons, and owned by the Ilitch family, founders of Little Caesars … Continued