As we continue to watch the dangerous trials and tribulations of those residing in Texas and contiguous states, calls for investigations into what exactly happened and why are almost as loud as those for help. This after more than a week of unwieldy weather and hundreds of thousands still without power and safe drinking water. … Continued
We are in the business of storytelling, but not just on behalf of our clients. We’re interested observers in the fast-changing worlds of PR, media, branding, business and entertainment. We don’t just watch, read and listen, we create content, offering an insider’s take into the how, why and when of the communications business – including challenges, triumphs and fiascos.
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Much has been written on the passing this week of broadcast industry legend Dick Kernen, including a storied career that began in the 1950s and included iconic stays at WXYZ-AM and WRIF-FM where he hired a teenage Arthur Penhallow. I had the great honor of working with Dick on many occasions over the years and … Continued
Farmington Hills, Mich. – The Association of Marketing and Communication Professionals (AMCP) has awarded Tanner Friedman Strategic Communications an international 2020 MarCom Gold Award for its exemplary Michigan Motors Forward Podcast Series, in collaboration with JAG In Detroit Podcasts. MarCom Awards is an international creative competition which recognizes outstanding achievement by marketing and communication professionals. More … Continued
As 2020 rolls out, Tanner Friedman can’t help but find ourselves in the midst of strange times. In our first update of the year, team members advise on coronavirus communications, explore Instagram’s latest trends and dive into audience-behaviors and the qualifying factors of Mass Media. More here.
When I first entered the world of radio in what seems like another life, I did so because of the intrigue I always had for the medium. I loved to listen to the music of the day but, just as much, I was drawn to the on-air personalities – the talented broadcasters working behind the … Continued
FARMINGTON HILLS, Mich. – Leah Higgins, a junior at the University of Michigan-Dearborn, has joined the Tanner Friedman team as an intern for winter 2020. Throughout her internship with Tanner Friedman, Higgins will strengthen and develop skills in various areas of strategic communications including internal and client communications, media relations, brand building and social media … Continued