We are in the business of storytelling, but not just on behalf of our clients. We’re interested observers in the fast-changing worlds of PR, media, branding, business and entertainment. We don’t just watch, read and listen, we create content, offering an insider’s take into the how, why and when of the communications business – including challenges, triumphs and fiascos.

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Taking Communications To An Astral Plane

As public relations practitioners professionals in our industry we focus each and every day on communicating in a compelling way to a range of audiences. When Henry Ford Health System Public Relations Specialist Jeff Adkins is not ensconced in his day job, he often focuses his efforts on communicating with an altogether different audience: those … Continued

After Midnight, The Image Doesn’t Look Good

If you still don’t understand that politics is different from business, think about this: What business would do a public product rollout after 2 a.m. in the middle of the week? That’s what the House of Representatives in Michigan did the other night with a measure to reform the nation’s most costly auto insurance system. … Continued

Tanner Friedman Welcomes WSU Student Nina Ross-Knauf as Summer 2019 Intern

Farmington Hills, Mich. – Wayne State University student Nina Ross-Knauf has joined the Tanner Friedman Strategic Communications team as their Summer 2019 intern. She will be interning with Tanner Friedman until August 2019. In her role, Ross-Knauf will gain valuable experience in many different aspects of the public relations field, including brand building, social media, … Continued

What’s in a Story? Your Greatest Power to Gain Support

Since our earliest days, storytelling has been central to the human experience. How we share history, learn about one another and aspire for the future. Recently I had the good fortune of hearing Emily Gehman, a story-telling coach, discuss how individuals can harness the power of their own stories. For a room full of Inforum … Continued

The Consequence of “No Comment”

HBO’s Real Sports, a news magazine show focused on sports and sports-adjacent stories, recently turned its focus to Detroit with a report about the much-maligned District Detroit. District Detroit is the area surrounding Little Caesars Arena, home to the Detroit Red Wings and Detroit Pistons, and owned by the Ilitch family, founders of Little Caesars … Continued