We are in the business of storytelling, but not just on behalf of our clients. We’re interested observers in the fast-changing worlds of PR, media, branding, business and entertainment. We don’t just watch, read and listen, we create content, offering an insider’s take into the how, why and when of the communications business – including challenges, triumphs and fiascos.
To read news about Tanner Friedman and our team members specifically, select “Tanner Friedman” in the Categories drop-down menu below.
The Great Recession was a tough time to be in any business, especially in a start-up in a field like PR when new platforms were emerging and fees were hard to collect while companies themselves, on top of the jobs inside them, were disappearing before our eyes. But at least it was a universally shared … Continued
With a live mic and an audience of dozens of established and emerging business leaders from a variety of sectors, a few questions helped get the conversation started while providing some insight for you. “Who has listened to a podcast this week?” All of the hands went up. “Who has read an article online in … Continued
If something happens twice in a short period of time, maybe it’s a trend? Recently, two clients asked the same question, one that I haven’t heard in a long time. One that I would have considered naive, if not insulting, even a year ago. But now we are living in a much different environment, one … Continued
Farmington Hills, Mich./Champaign, IL. (October 24) – MarCom, awarding excellence in marketing, branding, and communications each year among dozens of categories across an international spectrum, has honored Tanner Friedman Strategic Communications with a Gold award for its weekly radio show on WEFT-FM Radio, “My Favorite Vinyl with Don Tanner.” The program combines public affairs with … Continued
It’s the first fall in a new office and as the leaves on the trees around the wetlands just beyond the parking lot start to change, things out the window look pretty nice. Beyond that, though, things aren’t changing. Just as it was in May, when we shared with you the first time what’s really … Continued
Just about a week ago, I caught up by phone with an old friend who, unlike me, was a public relations major in college. Amid talk of family, sports and work, he mentioned that, after more than 30 years in a successful career in higher education, he still remembers one thing from his undergrad class … Continued