Shame on WDFN management. Hurray for WDFN management.
Days after announcing the axing of their live, local morning show for syndicated programming, WDFN this week reversed their decision. Citing tremendous fan input, the a.m. team has been reinstated—for now at least—according to the station website.
Could this be a positive turning point for traditional radio? Are today’s radio decision makers finally beginning to understand that you build listener loyalty and ratings through on-air continuity and personality coupled with local originality and content?
Only time will tell.